Last updated November 8, 2026
This page explains how Lead Your Power advertises, and how we’ll handle sponsored content, affiliate links, testimonials and endorsements. Lead Your Power is a brand operated by Transparent Marketing. We’d rather tell you up front than have you wonder.
Where things stand today
- We don’t run paid ads for Lead Your Power right now.
- There are no analytics tools or advertising pixels on this site.
- There’s no sponsored content on the site.
- There are no affiliate links on the site, and we don’t earn a commission from anything we mention.
- We don’t publish client testimonials on the site.
When any of that changes, we’ll update this page and the date at the top.
How we’ll advertise
We plan to advertise on major search, video and social platforms. Our ads will point to pages on this site, most often to our articles or to The First Call. Every ad we run is written to follow the advertising policies of the platform it runs on, and every claim in an ad has to be true and supported.
To measure whether ads work, and to show our ads to people who’ve already visited the site, we may add advertising pixels or tags from those platforms. We’ll update our Privacy Policy to name them, explain what they collect and say how to opt out before any of them go live.
Sponsored content
If we ever publish anything we were paid to publish, or anything that a company gave us money, products or other value to create, we’ll label it clearly as sponsored at the top, before you start reading or watching.
Affiliate links
There are none today. If we ever add an affiliate link, meaning a link that pays us a commission when you buy something, we’ll say so in plain words right next to the link, not just on this page. We’ll only recommend things we’d recommend anyway.
Testimonials and endorsements
We follow the U.S. Federal Trade Commission’s Guides Concerning the Use of Endorsements and Testimonials in Advertising and its rule on consumer reviews and testimonials. In practice, that means:
- Every testimonial or review will come from a real person and reflect their honest experience. We won’t write, invent or generate testimonials, and we won’t present anyone as a client who isn’t.
- We’ll only use someone’s words, name or likeness with their permission.
- We won’t pay for, or offer anything in exchange for, a positive review.
- If someone we quote was paid, received something of value, or has a family, personal or business connection to us, we’ll disclose that clearly next to their words.
- One person’s results aren’t typical. Where a testimonial describes a result, we’ll make clear that it’s that person’s experience and not what you should expect.
- We won’t hide or remove honest reviews on pages we control just because they’re negative.
Fred’s own opinions
When Fred shares an opinion about a book, tool, idea or person on the site or on the Lead Your Power YouTube channel, it’s his own view. If he’s ever paid or given something to talk about it, that will be disclosed at the time he talks about it.
Questions
If something on the site looks like advertising and isn’t labeled, please tell us through the contact form, or write to Transparent Marketing, Lead Your Power, P.O. Box 1066, Jurupa Valley, CA 91752.